Getting a win-win-win outcome… For many organisations, the thought of delivering communications digitally can seem daunting. Driven by the increasing expectations of customers and distribution partners, the transition to digital is an unstoppable trend. Research shows that most organisations are still in the infant stages of their

According to Gartner it is, but it’s more about the rise of martech and CX than core CRM rollouts… According to new research from advisory firm Gartner, last year was a turning point for the software market as CRM overtook database management systems (DBMSs) to become the

Tired of having to cobble together systems for its sales reps, SaaS business Freshdesk set about creating its own CRM system for ‘high velocity sales teams’… Originally the creators of the eponymous customer support SaaS product, Freshdesk has responded to its sales team and customer needs, this week launching